Ecommerce Glossary A-C | SearchFit Shopping Cart Glossary
An Algorithm is a sequence of instructions used for calculation and data processing. In Internet and Search Engine Optimization terms, each search engine has it's own program or algorithm that places emphasis on certain items within a website when conducting a search. For example, a search engine might place a lot of value on the content of a site, while another search engine might place more value on the links of a site. The values and emphasis of items on a website may change frequently depending on the search engine, and predicting a search engine's algorithm is very difficult. Some engines, such as Google, update their algorithm approximately every four months.
A piece of writing designed to inform readers about something; generally the subject of the written work itself. For Search Engine Optimization (SEO) purposes, articles create webpages and links for websites which generally help to boost the popularity and exposure of a website or product. Sites may link to a particular article, which in turn, link back to website, further boosting its link popularity. Effective marketing campaigns usually employ this sort of tactic.
The process of writing and style of writing articles. In this context, article writing refers to producing written work that informs readers about a specific product or service. Companies usually have copywriters or teams of copywriters who produce written articles for certain products or websites, which hopefully boost link popularity for the original site as well as give exposure to a product.
Shortened version of the term "web log". A blog is a website that is usually maintained by an individual with regular entries with information about events, commentary, or other information. Similar to a journal, many blogs are used to describe personal experiences as well. Popular "blogging" outfits include Blogger and LiveJournal. Blogs are useful SEO tools in ways similar to articles in that they give exposure to a product, good, service, or website, as well as a link to the original website, boosting link popularity. Like an article, this tactic is essential to an effective marketing campaign.
The process of writing and the style of writing for or on a blog. Professional writers use "blogging" as way to inform readers about a product or service offered that is similar to an advertisement. For SEO purposes, Blog writing gives immediate exposure to a product, service, or good, and links to the website that the product, service, or good is found on.
On web pages, the Code, or source code is any sequence of statements or declarations written in some sort of human-readable computer language. The source code is primarily used as input to the process that produces an executable program. A computer program's source code is the collection of files needed to convert from human-readable form to some kind of computer-executable form. HTML is commonly used to code these types of programs.
A style sheet language used to describe the presentation of a document written in a markup language. Its most common application is to style web pages written in languages like HTML. CSS can be used locally by the readers of web pages to define colors, fonts, layout, and other aspects of document presentation. It is designed primarily to enable the separation of document content (written in HTML or a similar markup language) from document presentation (written in CSS). Style sheets are an easy way to present HTML-based web pages.
