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Featuring news on the latest trends in eCommerce, fresh features in SearchFit Shopping Cart and highlights in the world of Search Engine Marketing.

Customer Service

4 Ways to Nurture your Relationship with your Customers

If you are reading this headline and thinking “Wow my business kind of sounds like my love life.” Then you are right! Maintaining a relationship with your customers takes a lot of nurturing and maintaining a customers needs. You have to do all the obligatory things that you do in a loving relationship. Treating your customers like your love interest ensures they feel special, taken…

Shipping & Delivery

Delivery: Consumers Just Want Their Purchase!

One of the most important aspects of the E-commerce user experience is the shipment of the product. Consumers are using online resources to shop more efficiently in terms of time spent obtaining the product. Driving to a store locally that provides the exact price range that the consumer is willing to spend takes a lot for time out of the consumer’s busy life style. Driving…

Web Marketing

Happy Sharing! Social Media Buttons

Let shoppers promote your site for you! Social media sharing buttons are one of the most important aspects of your website. This can be a gateway for business to connect to their consumers. Sometimes marketing can seem like a tedious job that involves marketing to a high number of individuals who may or not appreciate or find the value in your product. This may make…

10 Must Have Features for Shoppers

eCommerce, Web Marketing

10 Must Have Features for Shoppers

  1. Sales/ Deals of the Day The word sale is a girls best friend. Highlighting special offers and sales to a customer can drive sales on your website. Having “Deals of the Day” will give your loyal shoppers the reminder to constantly check back to your website to view deals. 2. Shipping Deals Customers are often in a hurry or are shopping for a…

eCommerce

User Gratification and E-Commerce

E-commerce and the digital experience have adopted higher standards that have been dictated by the most successful online retailers. These retailers have set a precedence that online shoppers have come to expect and other retailers have had to follow. In 2015, E-commerce sales were 341.7 billion dollars annually with an increase of 14.6% from 2014. Hong Shao, a staff writer, from forbes.com states that digital…

eCommerce

Personalization: Dynamic Tailoring of Information

In today’s Internet environment, shoppers, by self-admission, want tailored information and communication when they are making purchasing decisions. Personalization is the most important innovation to come out of the growth of e-commerce infrastructure and communication technologies. Personalization has an impact on every single decision that an individual makes when making purchasing decisions. The practice of personalization is dynamically tailoring information and or experience to the…

E-Commerce Design Trends For 2018

eCommerce

8 eCommerce Design Trends for 2016 and Beyond

If you’re looking to increase your conversion rate, it’s important that you never underestimate the power of design. In 2016, we are being introduced to some once fringe design trends that are becoming main stream, so in order to stay relevant and appeal to your consumers, here are some ideas you might want to incorporate into your website. 1. Large Imagery Larger photographs are becoming…

Web Marketing

Separate Yourself with Customer Service

It may seem to be an added benefit, or the last thing on your mind, but its customer service that sets your company apart from the others. A happy customer often translates into a loyal customer, both achieved through exceptional customer service. You can show your customer you care in a number of ways… 1. Listening & Responding If a customer has a complaint, rather…